Marketing Strategy to Develop Your Business
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03 July 2017
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When you talk about business, your product, your campaign, its involved in marketing. To make more sales, you have to use marketing strategy. It tells you what to say, how to say it, and who to say it in order to increase your sales.
What things that you have to know when you want to apply the marketing strategy?
1. The Company's Product
In marketing, you have to know about your product's benefit and the superiority of it. If you have knowledge about your product, you will be easy to explain it to the customers. Make sure your product has a great quality and able to give benefits to customers.
2. The Customers
Get to know about your target market. Do reasearch and take a two way communication to your customers. Targeted market research will build a more detailed picture of your customer segments with similiar needs. It will help you understand how to target these people so you are not wasting time on people who aren't interested in your offer.
3. Build a Marketing Plan
A good marketing plan will explains how to put your strategy in actions. First you have to create a powerful marketing plan.
10 Questions You Need to Answer to create a powerful marketing plan (the balance.com)
- Marketing Strategy: How will your marketing plan support your business goals?
- Mission Statement: What are you trying to accomplish, and why?
- Target Market: Who are you trying to reach with your marketing activities?
- Competitive Analysis: Who are you up against, and where do you rank?
- Unique Selling Proposition: What makes your business unique?
- Pricing Strategy: What will you charge, and why?
- Promotional Plan: How will you reach your target market?
- Marketing Budget: How much money will you spend, and on what?
- Action List: What tasks do you need to complete to reach your marketing goals?
- Metrics: How are you implementing, and where can you improve?
Lets improve the business and increase the sales traffic by create a powerful marketing strategy.